MIAMI ATHLETICS
PROJECT SCOPE
Graphic Design
Environmental Design
THE CHALLENGE
Update athletics print materials to reflect the new branding established by University Communications and Marketing.
The Brief: Miami University Athletics received a sweeping brand update from University Communications and Marketing which needed to be instituted across fundraising and event materials. The new branding leans much cleaner, with an emphasis on patterns over the grunge of previous years.
FOOTBALL - HOME GAMES
Each home game at Miami, the president of the university invites a group of alumni to watch the game from his suite at Yager Stadium. The Athletics Department also has a box which hosts alumni and friends of athletics which needed complimentary materials.
BASEBALL
One fundraising material requested was a booklet to promote the Red Brick Legacy fund which supports the baseball team. Below is the main mailer distributed to solicit donations.
Cover
Inside