MURALS ON MAIN
PROJECT SCOPE
UX/UI Design
Environmental Design
THE CHALLENGE
Create a self guided walking tour through the murals in Hamilton
The Brief: A walking tour that takes you around the different murals on the sides of the buildings in Hamilton. There will be a partnership with the small businesses in Hamilton to help promote and encourage the use of this tour. Though there are more murals, the focus of this tour would be the ones on Main Street to make it most easily completed by he audience.
Styleboard
Targeted Audience
Emphasizing simplicity, the client asked for a pastel
but fun design for this product, only focusing on the essentials
This tour is geared towards a younger audience as many of the people who go to the events in Hamilton are millennials so this is something they would participate in, especially if it collaborated with small businesses.
WIREFRAMES
After establishing the goals and target of the app, I created wireframes building out how the user would read about the murals along the tour and what would incentivize them to finish it. That lead to the creation of a passport screen which would be filled in as QR codes were scanned at the murals.
PAPER PROTOTYPES
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
APP WALKTHROUGH
The final app allows the users to either scan the QR code of the mural or start with the homescreen of the app and navigate to the app they’re looking at. Once the QR code at thee mural is scanned, it is added to their passport and the completion of it earns a discount to the art stores in the area.